• Sales on outlet price.
    Have a dolce vita summer.

    Shop now

  • La Dolce Vita of online shopping

    The best occasions of style at outlet prices.
    Discover the brands selected by our Villages and buy high quality products,
    with discounts up to 70%.

Some of our brands

  • Free shipping

    Shipping is free throughout Italy, including the islands.

    Learn more

  • Free returns

    You can return all of the products purchased online within 14 days of purchase.

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  • Try it on or pick it up in store

    Book a product online and try it on in the store (Click & Reserve) or buy it online and collect it at the nearest Village (Click & Collect).

    Learn more

Here are some of our trendy products

Discover our selection of brands and purchase designer outfits, accessories and jewelry,
with us at an affordable price.


More than a state, a state of mind.

You can’t learn a lifestyle,
but you can transmit it.
That’s why we’re the
Land of Fashion.

Style, great taste, and creativity
are all in the air, in nature,
in the arts and in the art of living.
In toasts and in smiles.
From North to South.
And now online, too.

The last pieces at incredible prices.

Take advantage of the extra discounts on the most popular picietrendy
and buy trendy products outfits at discounted price of up to 70%

Green light for weekend in perfect Dolce Vita style!

We can finally start to T-R-A-V-E-L again, to discover our beautiful territory! To do so, choose a look which is comfortable but doesn’t do without a glam & feminine touch. Take a look at our travel outfits, in pure Dolce Vita style, at incredible prices!

Discover our trends on sale

Buy online, receive at home or pick up in our Villages.

In addition, if you have any doubt, book the garment you like online, and come try it without commitment in the store.


Franciacorta Village

Rodengo Saiano (Brescia)

Mantova Village

Località Bagnolo San Vito (Mantova)

Valdichiana Village

Foiano della Chiana (Arezzo)
Friuli Venezia Giulia

Palmanova Village

Joannis di Aiello del Friuli (Udine)

Puglia Village

Zona Calderina Molfetta (Bari)

About Us